World Class has announced investments of over 25 million euros in the modernization of existing clubs and the opening of new premium clubs and pools nationwide. The network aims to surpass the milestone of 100,000 active members in the next year and grow from 45 to over 65 health &fitness clubs by the end of 2027.
“World Class plans to continue to grow the premium health and fitness segment along with swimming pools with the intention to have clubs operating in key strategic locations across the country. With an investment plan in excess of Euro 25 million over the next 3 – 4 years WCR intends to modernise existing locations and open more clubs along with swimming pools in key locations across the country expecting to have 65+ locations for customers to access premium fitness and health services.”
“We will continue to focus on teaching Romanians and their children the life-saving skill of swimming and on facilitating more physical activity by opening more Health and Fitness centres with pool and including kid’s activities to make them more physical active. All pool centres offer free access for kids up to 11 years old when their parents are members”.
“In 2025, we will celebrate 25 years of World Class in Romania and we are preparing to further raise the quality of the health & fitness industry and advance in our mission to motivate and inspire more Romanians to be more active and live a healthy lifestyle,” said Kent Orrgren, CEO of World Class Romania.
The investment will focus on modernizing existing clubs, integrating state-of-the-art technologies, as well as opening new premium locations in key areas across the country.