May 28 marks International Menstrual Hygiene Day worldwide, an initiative aimed at shifting mindsets and breaking the stigma surrounding menstruation—a natural biological phenomenon experienced monthly by approximately 1.8 billion people around the globe. First celebrated in 2014 at the initiative of WASH United, this day seeks to raise awareness about the importance of menstrual hygiene and promote equal access to safe products, education, and sanitary infrastructure.
The date, May 28, was chosen with purpose: 28 represents the average length of the menstrual cycle, and the fifth month of the year symbolizes the average five days of a typical period.
Menstruation: Still a Taboo Topic in Many Parts of the World
Despite significant progress in women’s health education, menstruation continues to be a taboo subject in many societies. Girls and women are often stigmatized, socially isolated, or lack access to safe menstrual products, which affects not only their physical and mental health but also their access to education and career opportunities.
This is why International Menstrual Hygiene Day is not just a time to talk openly about menstruation, but a call for real change—from public policy and education to access to safe, sustainable, and affordable menstrual hygiene products.
Why Choose Reusable, Eco-Friendly, and Safe Products?
Beyond economic and environmental benefits, choosing reusable and certified eco-friendly menstrual products has a direct impact on intimate health. Many conventional products contain plastic, chlorine, synthetic fragrances, and chemicals that can irritate or disrupt the intimate microbiome.
Organic cotton, chemical-free eco products offer a clean, healthy, and environmentally friendly alternative. Over a lifetime, a single woman may use up to 10,000 menstrual products—yet another reason to make conscious, sustainable choices.
Femi.Eko® – The Story of a Brand Born from Care and Respect for Women
In Romania, Femi.Eko® is one of the brands actively advocating for menstrual education, accessibility, and sustainability. Founded by Narcisa Christiansen in early 2022 with a clear mission to provide access to reusable and eco-friendly menstrual products, Femi.Eko® has become a benchmark in sustainable intimate hygiene.
“For us, May 28 is a day to reaffirm our mission: to offer all women, regardless of age, income, or education, access to safe menstrual products that are kind to both the body and the environment. International Menstrual Hygiene Day is not just a day of awareness, it’s a call to all communities to normalize menstruation, fight stigma, and create an environment where every girl or woman feels safe, understood, and protected. May 28 is more than a calendar date—it’s a reminder that menstruation should not be a source of shame or discomfort. I created Femi.Eko® because I saw the lack of honest, clean, and affordable alternatives in Romania and Central Europe. Today, our community grows every day, and the voices of women who want a healthy, compromise-free period are getting louder,” states Narcisa Christiansen, founder of Femi.Eko®.
The Latest Femi.Eko® Launches: Protection Without Compromise
To meet the real needs of modern women, Femi.Eko® has launched a new line of disposable products made from 100% organic cotton, offering safe protection without chemicals, plastic, or synthetic fragrances:
- Femi.Eko® Tampons – 100% Organic Cotton
Each tampon is designed with one goal: to offer reliable protection with no compromises. Made exclusively from GOTS-certified pure organic cotton, gentle on intimate skin, with 0% plastic, 0% fragrance, 0% hidden chemicals or hormone disruptors, this product is a natural choice for women who prioritize health. Discreet, safe, and entirely natural—because protection should never come with compromise. - Femi.Eko® Day Pads – 100% Organic Cotton with Wings
Inspired by the real needs of women, these pads are tested according to the strictest standards. No plastic touches the skin, 0% chemicals, chlorine, or fragrance—just pure cotton and genuine care for intimate areas. Microbiologically tested (free from E. coli, Candida, or Staphylococcus, no fluorescence or synthetic fibers), with a breathable biopolymer barrier to prevent leaks, pH-neutral and hypoallergenic (does not irritate or disrupt vaginal flora), and a safe, flexible adhesive that keeps the pad in place comfortably. Recommended for daily use during menstruation. - Femi.Eko® Ultra Liners – 100% Organic Cotton Daily Pads
For the days between periods, daily discharge, or added protection with a menstrual cup, these liners offer discreet freshness and safety, with no compromises on intimate health. Microbiologically tested (free from E. coli, Candida, and Staphylococcus), pH-neutral, hypoallergenic (non-irritating, maintains vaginal flora balance), and with biodegradable & compostable packaging (100% eco-friendly down to the last detail), they are ideal for daily use or during light flow days.
Femi.Eko® Solutions for Every Space: Personal, Entrepreneurial, and Corporate Dispensers
To support discreet and easy access to safe menstrual products, Femi.Eko® is launching an innovative range of dispensers adapted to modern needs:
- Personal Dispensers – Compact units designed for home use, so every woman can keep safe, clean products readily available in her own bathroom.
- Entrepreneurial Dispensers – Medium-capacity units ideal for small businesses, cafés, studios, or coworking spaces, offering employees and clients a full experience of care and comfort.
- Corporate Dispensers – Large-capacity dispensers for office buildings, companies, or public institutions, where women’s health and wellbeing become part of the organizational culture.
Through these solutions, Femi.Eko® promotes the normalization of menstruation across all environments—at home, at work, or in public spaces—and contributes to a world where every woman feels safe, respected, and supported every day.
Femi.Eko® is more than a brand—it is a movement for women’s intimate health, a cleaner future, and the end of menstrual stigma. Behind the Femi.Eko® story is Narcisa Christiansen, born in Romania and based in Denmark since 2016. The eco-friendly intimate hygiene product line Femi.Eko® began in early 2022.