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Dacia, the most important Romanian company, has a different visual identity as of today – a new logo and a new color.
The name “Dacia” on the brand’s future cars will be written in a geometric font, similar to the logo.
Also, the defining colour of the brand changes from blue to khaki green, to induce the idea that Dacia is close to nature.
The new visuals will appear on cars starting next year. “Dacia” cars are produced in Romania and Morocco, and sold throughout Europe.
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