Primark to open third store in Romania on August 7th

Primark, the international fashion retailer, has today announced the opening date of its third store in Romania. It will be the first Primark store in the western part of the country, located in Iulius Town Timișoara mixed-use project.

Primark Timisoara will open to customers at 10.00am on Wednesday 7^th August, during the peak of summer and just ahead of the busy autumn back to school season. This opening comes a year and a half after the retailer entered Romania with its first two stores in ParkLake Shopping Centre and AFI Cotroceni, Bucharest respectively. This opening marks an important moment for Primark as the retailer continues its ambitious expansion plans in Central and Eastern Europe.

The new store will create over 150 jobs for the local economy in Timișoara with several part-time and full-time roles still available. Job opportunities include retail assistant roles as well as other managerial positions.

Primark Timișoara will span 3,200 square metres on the first floor of the shopping centre, offering customers the latest trends in fashion as well as everyday essentials across womenswear, menswear, kidswear, beauty and homeware.

The store will also feature Primark’s ever-growing Primark Cares label. Primark is committed to offering more sustainable clothing at affordable prices for everyone. Already, 55% of Primark’s clothes are made using recycled or more sustainably sourced materials and the retailer is committed to making this 100% by 2030.

Maciej Podwojski, Head of Sales, CEE at Primark said: “We are delighted to announce that we will welcome our first customers into Primark Timișoara this summer. It is an important milestone in our CEE expansion plans and a much-anticipated opening for Romania. We know our customers in the western region of Romania were travelling abroad to visit Primark stores, so this opening will bring the Primark brand closer to them. I am also looking forward to growing our Primark team in Romania.”

Oana Diaconescu, Head of Leasing IULIUS commented:“Primark is one of the popular brands that our customers have been requesting for a long time now and we are glad that we will soon be able to finally welcome them to Iulius Town Timişoara. This is a valuable premiere for the IULIUS portfolio, and we are proud that Primark chose our mixed-use complex in the west of Romania to open their first store outside of the Capital.”