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Romania’s Superbet opens 50 bookmakers in Poland, eyes two other external markets

By Anca Bernovici
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Romanian sportsbook operator Superbet, recently listed on the Bucharest Stock Exchange (BVB), has officially launched its operations on the Polish market, and 50 agencies will be operational by the end of the year, digi24.ro informs.

Superbet has obtained the betting licence in Poland last October, becoming the only foreign operator authorized to operate on this market.

The first agencies in Poland are opening this week, and the main cities where the Romanian brand will be present are Warsaw, Katowice, Krakow, Wroclaw, Poznan and Gdansk.

“We hope to have 100 agencies operational up until the 2018 FIFA World Cup. In the early part of next year, we will probably also get the license to operate online and we will launch superbet.pl,” Vlad Ardeleanu, General Manager Superbet Romania, stated.

According to him, investing in Polish agencies reaches several million euros and is expected to be amortized in a few years.

“For next year, we are going to build teams in Serbia and Slovakia. We chose these countries as a result of the market survey we made. Such a decision depends very much on local management teams,” Superbet official said.

Ambassador of the Superbet brand in Poland will be the football player Jerzy Dudek, former Liverpool goalkeeper and former member of Poland’s national team.

 

 

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Anca Bernovici

Anca Bernovici

I started my way in life with the intention to pursue a teaching career. But, after graduating from the Faculty of Letters – the University of Bucharest in 2004, my first job as a reporter at one of the leading newspapers in Romania changed my perspective. I have specialized in communication and communication campaigns, following the Master's courses at the Faculty of Journalism and Communication Studies (FJSC), attending a BBC Communications scholarship.
I’ve represented several important publications in Romania as business journalist, being accredited in the finance and banking field. In 2015, I had the opportunity to interview the International Monetary Fund (IMF) Mission Chief for Romania, Andrea Schaechter. As business journalist, I also had the opportunity to interview ministers for Economics and Commercial
Affairs offices within different embassies in Romania or officials of large companies investing on the domestic market.
After almost 15 years of journalism, I still want to explore new ways, to inform and stay updated. That’s why The Romania Journal project fits me so well.
Today I describe myself as a passionate about the history of world culture, having a PhD in Hebrew Culture and Civilization, after a scholarship at the University of Haifa International School, as a language addict, an environmental activist, pet lover and traveler.

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1 Comment
  1. Bookmakers Exchange says

    Fantastic work! Thanks for posting this.

    Reply
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