IA, the Romanian embroidered blouse, is one of the most beautiful and important parts of the Romanian folk culture and art due to the symbols and stories hiding behind the hand made embroideries.
The Romanian ia stopped at Gura Portitei for several days, in the Danube Delta’s paradise, the place where the Danube embraces the Black Sea. Simple Lipovan thatch-roofed houses, surrounded by fancy flower clusters, various species of protected birds and a long beach with gold, delicate sand, as well as the emerald sea ploughed by the seagulls, entangle tourists forever.
Flori de IE brand had a unique photo shooting here, taking the ia in nature’s lap. Flori de IE owne, Cristina Chiriac, introduced three beautiful outfits from three Romanian regions.
Renowned for the beauty of the folk costumes, Gorj relocated on the Danube’s shore for one day. A folk costume dating back more than 100 years ago, consisting in a peasant embroidered blouse with spiral motifs, a raw silk head dress and a large flaring skirt, the piece de resistance of the Gorj costume was carried by the Danube’s clean, crystalline waves.
A traditional ia from the Muscel area was captured in a real heaven corner at Gura Portitei. The 120-year-old traditional white silk ia, sewn with gold and silver metallic stich animated these places where time stood still.
At sunset, a costume from Oltenia, with a special skirt as central motif, completed the picture.
“IA- my ambassador and the envoy of Romanians worldwide will be again in the limelight in September within the Centennial Romania project, initiated by Flori de IE and Alexandru Zainea, next to the Centennial Department. The project will kick off in Bucharest in early September and will reach London during September 16-17, to continue with other big cities, Vienna, Madrid, Barcelona, Paris, Berlin, New York or Beijing. The Centennial Romania project will consist of some 100-year-old folk costumes dubbed by a photo exhibition,” said Cristina Chiriac.