KiK, one of the largest textile discount store chains in Germany, boasting a network of 3,500 stores in Europe, has inaugurated its first store in Romania on Friday. The store has been opened in Oradea, northwestern Romania, following EUR 150,000 investment.
KiK aims to open ten more units on the local market by the end of this year. The fashion & home retailer targets expansion in big cities like Bucharest, but also in other smaller ones like Piatra Neamţ, Botoşani, Sighetu Marmaţiei and Brăila.
“We are happy to come to Oradea with our first KiK store in Romania and we are confident that our brand will be welcomed by the Romanians very well. KiK is focusing on the quality of products at affordable prices (…) Customers can purchase a complete outfit with less than RON 150,” said Raluca Hartmann, General Manager KiK Romania.
Located inside the Prima Shops mall in Oradea, KiK store, stretching on a 550-sqm area, has discounts of 10% for all products on the occasion of the official opening.