A recent study analyzing the differences in library size and monthly cost of Netflix subscriptions around the world shows that Romanian users pay 48 percent more for Netflix subscription (per unit price) compared to US customers, as comparitech.com quotes.
At the same time, Netflix total library size in Romania reaches 4,017 titles with 1,163 TV shows, 2,854 movies, at a local cost per month of EUR 7.99.
To gather this data, the researchers have taken a look at several different factors: the figures based on the number of TV shows and movies available in 78 countries (according to the most up-to-date figures from both uNoGS and Finder.com). Adding these two together, they have got the total number of titles available, which they have divided into the monthly subscription price to establish each country’s cost per title per month.
They also evaluated the standard cost per month in each country and how this shapes up against others (based on current exchange rates at the time of writing).
„American customers may have the largest choice of titles on Netflix but they don’t get the best value for money. Our study shows a massive disparity when cost per title is analyzed between different countries. Due to the cheap price and number of titles available, Canada is actually the most cost-effective country to watch Netflix in, with US and UK customers paying 10 or 13 percent more per title than Canadian customers, respectively”, the study shows.
Not only does the number of available titles vary widely between countries, so too does the value for money customers get from their Netflix subscriptions. With a difference of nearly 100 percent between the least cost-effective and most cost-effective countries, it’s clear some customers are getting a raw deal.
When it comes to value for money, Canada wins hands down on cost-per-title value. With over 5,500 titles available, each title is around 10 percent cheaper than what US, UK, and Australian customers are paying.
The real sense of injustice comes when you look at a country like Denmark that has almost half the library size of Canada. This means Danish customers pay 100 percent more per title compared to Canadian customers and around 90 percent more than US and UK customers.
Furthermore, the average cost of a title (worldwide) is USD 0.00222. This means the average customer worldwide pays 57 percent more per title than Canadian customers, while Danish customers pay 48 percent more than average.
When comparing the cost per month of Netflix around the world, the cheapest place to watch Netflix is Brazil. At a cost per month of USD 5.24, it’s USD 2.75 cheaper than the US and UK, respectively – that’s around 40 percent!
In fact, on a cost-per-month basis, the US and UK don’t fare too well, with the US ranking as the 23rd cheapest place and the UK as the 18th. This is probably due to Netflix using the US, UK, et. al., to subsidize its growth elsewhere, the source says.
However, the US and UK are 3.2 and 5.6 percent cheaper than average, respectively, with the average monthly cost for Netflix being USD 8.25.
Nordic countries and their neighbors register the most expensive monthly subscriptions for Netflix: Denmark – USD 3.95 (approximately 40 percent) more for the privilege of Netflix access than the US. This is USD 7.92 (approximately 99 percent) more than the cheapest place, Brazil.
Netflix’s recent subscriber data revealed that more people are signing up to its premium services. According to the estimates, 30 percent of subscribers use the premium service, which has increased by 21 percent since the end of 2017, despite the price increase that happened last October.