Guinness kicks off the Irish parties in Romania on St. Patrick’s Day
Guinness®, the no.1 stout beer in the world, is kicking off the party on St. Patrick’s Day this year as well. Ireland’s National Day is celebrated on 6 continents with a pint of Guinness Beer. From Dublin to Dubai, from London to Lima, from Sidney to Stockholm and from Moscow to Montserrat, the Guinness concept for St.Patrick’s Day will be „Let’s get together” this year, an advice to people all over the world to meet their friends, to enjoy this global holiday and party in the Irish style.
In Romania there a lot of surprises in store in the venues that are Guinness partners during march 14-17. For the second year in a row, the Irish brand in the portfolio of the United Romanian Breweries Bereprod (URBB) will conduct a national „bar-hopping” campaign in the evening of March 16 in 20 Guinness partners locations in Bucharest, Cluj-Napoca, Timisoara and Iasi.
„Year by year in March, millions of people all over the world, Irish and not only Irish, are getting together for a Guinness pint to celebrate St. Patrick’s Day, in over 150 countries around the globe. We are happy that more and more Romanians find St. Patrick’s Day the perfect occasion to loosen up after a long day of work and get out with their friends to party in the Irish style. That’s why, due to the positive reactions in 2018, we invite Guinness beer fans and party lovers to join us for the second year in a row for the <bar-hopping> session in our special locations in Bucharest , Cluj-Napoca, Iași, Timișoara, but also in the rest of the country, as we prepared surprises in all partner venues so that all can enjoy the same Irish good-cheer spirit,” said Paul Markovits, Vice-President Marketing URBB.