Lidl Responds After Aldi Mocks Romanian Gymnast’s Olympic Outfits

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After the German trading company Aldi mocked the costumes of the Romanian gymnasts at the Olympic Games on X, its great rival Lidl offered a fitting reply. Lidl shared AldiUK’s original post and left a tongue-in-cheek reply, in Gen Z vocabulary: “When your ex is in DMs replying to your stories at 2am.”

The reply comes after Aldi reposted on Thursday, on the X platform, a picture of Romania’s equipment, along with the message “You look great tonight babe – @ LidlGB”. The company compared the colors of the Romanian flag with those of the rival store chain.
Aldi is short for “ALbrecht DIskont”, a German cash and carry retail company originally established in 1913 and named after the current owners, brothers Karl and Theo Albrecht.

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