MINA and SuperLiga Launch Teaser for New Immersive Shows Dedicated to Romania’s Top Football Teams

MINA, the Museum of Immersive New Art, in collaboration with SuperLiga, Romania’s elite football division, is launching a special teaser that will be showcased during every time slot in the MINA program. This teaser introduces a series of 360-degree immersive experiences dedicated to each SuperLiga team, set to premiere this summer, starting in August.

The concept of the series, titled “Player for a Day,” offers a unique perspective on football, allowing spectators to experience the emotions of a match from inside the action. From the locker room to the field, from anticipation to euphoria, each show transports fans into the heart of a real match, connecting them with their favorite team like never before.

The teaser and shows are produced by MINA Creative Studios, combining live-action footage with cutting-edge 3D technology. Filming teams were present at each match, capturing authentic in-game moments directly from the stadium, which were then integrated into the project to create a highly realistic and engaging experience. The result is a spectacular production that places viewers at the center of the action, making them feel like they are part of the game.

The teaser provides a first glimpse of this experience, capturing the electrifying energy of the matches and the passion of the fans. More information can be found on the museum’s official website: minamuseum.com.

“Through our partnership with SuperLiga, we aim to bring football closer to the public and transform the emotions of the game into a unique immersive format. In recent years, football has gained tremendous popularity in Romania, becoming a true passion for more and more people who live every match with intensity. For us, it is an exciting challenge to offer not only fans but also those curious to discover football from a new perspective, a memorable experience. Moreover, this project marks a significant step in building a new concept of multidimensional sports entertainment – physical, digital, and immersive – connecting the football field with museum space and state-of-the-art technology.” – The MINA Team