White Image

White Image, a local email marketing company has been taken over 75% by Mediapost Hit Mail, the largest direct marketing group in Romania and Bulgaria, controlled by La Poste – the French state postal service. A quarter of the company will…

In 2023, retailers expect a 10% increase in sales of products or services compared to last year, as artificial intelligence and other emerging technologies will be used more intensively to attract customers and promote brands, shows an…

In December, one of the most effervescent shopping periods of the year, retailers will see a decrease of between 5% and 20% in the number of products sold compared to the same month last year, but they will have higher revenues by about 5%…

Black Friday 2022 is the biggest and most effervescent edition since the appearance of the concept in Romania, with almost the entire range of products included in the promotion and intensively promoted offers for bank loans and…

Romanian retailers expect an increase in sales between 60% and 200% on Black Friday 2022, compared to a period without discounts, from promotional campaigns sent by email and SMS, according to data from White Image, the largest email…